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Farm Fresh Beef

Grass Raised or Grain Finished, All Arizona Beef is Quality Beef

When Arizona consumers log on to Fill Your Plate and search for retail or direct-market beef, they’ll find anywhere from 20 to 25 beef producers that can directly sell to them. Arizona families can indulge in exclusively grass-raised beef, or beef that’s finished on a special corn-enriched diet in the final months of the steer’s life. Consumer options for quality Arizona beef are numerous and cater to customer preferences.

Tim Petersen of Arizona Grass Raised Beef joins us again; check out past podcasts of the Outdoor Living Hour topic below. We learned lots about Tim’s process and his direct-market where the entire carcass is used in the various products available, including a healthy bone broth.

Gate to Plate

To understand the entire lifecycle of Arizona beef and what it takes to bring you the quality beef we raise in Arizona, we need to go all the way to the pasture gate, or the pasture itself where your beef was raised. To obtain full appreciation for this one needs to go to Arizona Beef Council’s, “Beef Blog” to garner the full story.

As Tiffany Selchow with the Arizona Beef Council explains, Arizona ranch families make care of the land a priority to ensure generational and sustainable ranching. “For Arizona’s ranching families, the land is not just where they raise cattle; it’s also where they raise their families. They have a personal stake in the quality of their environment – so they are always looking for new ways to improve the air, water and land on and near their property.”

In fact, families and ranching go hand in hand. In Arizona, 95% of farms and ranches are family owned and operated and many of those are passed from generation to generation. “The land isn’t just where ranchers raise cattle,” says Selchow, “but where they raise their families, provide open space and create wildlife habitat.”

Thanks to advances in genetics and advances in technology, today’s ranchers are significantly more environmentally sustainable than they were decades ago. A study by Washington State University found that today’s farmers and ranchers raise 13% more beef from 30% fewer cattle. When compared with beef production in 1977, each pound of beef produced today:

  • Produces 16% less carbon emissions
  • Takes 33% less land
  • Requires 12% less water

In part because of various regions of the country and diversity of our consumer wants, no one-size-fits-all solution to beef sustainability exists. “Farmers and ranchers balance the resources they have available to meet the goals of their operation: responsibly raise cattle, take care of the land, provide for their families, and produce food for others,” Selchow explains. “Rainfall amounts, temperatures, soil conditions, and vegetation are just a few of the regional geographic variables that affect how beef farmers and ranchers sustainably manage their operations.”

Selchow points to the vast land mass that give ranchers an opportunity to sustain and maximize land resources. “Arizonans rely on farming and ranching families to manage and maintain more than 26 million acres of land in Arizona. A healthy aspect of sustainable beef production involves grazing cattle on U.S. rangelands, about 85 percent of which are unsuitable for crops. Raising cattle on this land contributes to the ecosystems by converting forages humans cannot eat into a nutrient-rich food humans can eat — beef.”

Arizona Ranchers Explain How They Take Care of the Land

Most of your favorite beef cuts are lean. According to the Arizona Beef Council, to reduce the production of fat while maintaining high quality beef, farmers and ranchers worked to produce leaner animals. Leaner beef results primarily from a change in breeding and feeding practices. Cattle are bred to enhance desirable traits, such as leaner animals. Feeding practices have improved due to research on ration and nutrition to optimize cattle health.

A 3.5-ounce service of beef qualifies as “lean” by the USDA, if it contains:

  • 4.5 grams or less of saturated fat
  • 10 grams or less of total fat
  • Less than 95 mg of cholesterol

As a result, a large portion of the various beef cuts qualify as lean, including 17 to 25 of the most popular cuts of beef, like Top Sirloin, Skirt Steak, and the tenderloin. By my count, well over 50 well-known cuts of beef would be considered lean but the criteria listed above.

Naturally nutrient-rich, beef is an optimal choice for protein because it contains all nine-essential amino-acids. Because the human body cannot make these building blocks, they must be obtained from another source: protein.

Registered Dietitian Caitlin Mondellli says, “Beef is a healthy protein source that can fit into an everyday diet. We tend to think of beef in a high calorie context, but more than 60% of retail cuts are considered lean.” Caitlin adds cuts of beef into her diet weekly. Suggesting that consumers balance their plates with grains and vegetables, “I select leaner cuts, so I can add cheese or other fat sources to my plate. All cuts of meat can fit, you just have to create that balance.”

The Lifecycle of Beef Cattle

Beef cattle spend most of their life grazing on grass pastures. Calves are weaned away from their mothers between 6 to 8 months of age and weigh around 600 to 700 pounds. Many calves leave the farm or ranch where they were born and are sold at livestock auction markets to what the industry calls “stockers” or “backgrounders” between 6 to 12 months of age.

The stockers or backgrounds will raise the cattle on a variety of pastures. During this period the cattle are really “beefing” up, converting forage and grass into lean protein. Cattle then spend 4 to 6 months at a “feedyard” being fed a scientifically-balance diet and receiving dialing care.

However, like Tim Petersen’s Arizona Grass Raised Beef, some cattle spend their entire lives on a pasture where they are “grass finished.” This is a growing market and one and consumers specifically ask for. Grass raised cattle have a longer lifespan as it takes longer to grow them to a practical “market weight” prior to being process.

Regardless, whether “feedyard” finished or grass finished, Arizona beef is a quality beef for your dinner plate and the cattle are spending most of their life on the open range. Go to Fill Your Plate to discover all the Arizona beef producers that will sell you beef directly. 

If you listen to the show below, you’ll want to read all about #fruitcake. It’s a delightful dessert for the holiday season that will go well with that rib roast you’ve put in the oven!

Written By Julie Murphree, Arizona Farm Bureau Outreach Director

Get your hands on Arizona Grass Raised Beef at Natural Grocers. Locations statewide on their website or


Outdoor Living Hour: Farm Fresh #Beef #ArizonaBeef #AzBeef


May 6th, 2023 – Podcast Archive With Expanded Content and Resources

Arizona Farm Bureau’s Julie Murphree guest is Sarah King of Anvil Ranch. Arizona beef is a top commodity and most sought after for quality and taste. Sarah discusses the ranch history dating back to 1895, her background and the importance of ranch conservation and land preservation that play a role in producing delicious, high protein types of beef.


May 7th, 2022 – Radio Broadcast Archive

Arizona Farm Bureau’s Julie Murphree guest is Hayley Andrus of Andrus Cattle Company.  After moving from Idaho to Apache County, she discusses ranch operations and family life in the northeast corner of Arizona.  The standards and production for their beef.  The challenges from weather to wolves.  And the life lessons learned around the farm.


April 4th, 2022 – Radio Broadcast Archive

The Arizona Farm Bureau’s Julie Murphree is joined by Stefanie & Andy Smallhouse of Carlink Ranch; producing over 100 years of quality beef. Together we discuss the history of the ranch, how managing the natural resources is key to ranch operations, beef nutritional benefits and how consumer education can benefit farmers to produce some of the best beef in the country!


June 5th, 2021 – Radio Broadcast Archive

Arizona Farm Bureau’s Julie Murphree is joined by Tim Peterson of Arizona Grass Raised Beef. Tim discusses his ranch operations that raise, USDA plant process, and sell their grass fed and finished delicious beef. He also discusses how his ranches benefit the environment through regenerative agriculture. Plus, lots more beef talk that will make you hungry!


September 5th, 2020 – Radio Broadcast Archive

Matt Herrington of Arizona organic grown Copper Star Beef joins Julie Murphree of The Arizona Farm Bureau talking about his cattle farming process, challenges and market direct to home; we also chat about Arizona grown potatoes. Plus, another special guest, rocker Alice Cooper talks about his fundraiser with Danzeisen Dairy’s collectible chocolate milk bottle for his Solid Rock Foundation Teen Center.


Dec 07, 2019 – Radio Broadcast Archive

Tim Peterson of Arizona Grass Raised Beef joins Julie of The Arizona Farm Bureau to talk about Tim’s ranch operation. Grass raised beef products including harvesting with USDA standards, why it’s important to you and where to get it. Plus facts about fruitcake!


May 05, 2018 – Radio Broadcast Archive

Julie Murphree and Stephanie Smallhouse, President Of The Arizona Farm Bureau join Romey to talk about BEEF. May is National Beef Month. Stephanie’s 5th generation family raises beef at The Carlink Ranch which has existed since 1884. They discuss how beef gets from the field to the table.

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